Question:medium

Identify the Consumer Right “The consumer has the freedom to access variety of products at competitive prices. This implies that the marketers should offer a wide variety of products in terms of quality, brand, prices, size, etc.”

Updated On: Jan 16, 2026
  • Right to Safety
  • Right to Seek Redressal
  • Right to be Assured
  • Right to Consumer Education
Show Solution

The Correct Option is C

Solution and Explanation

The scenario describes the consumer's entitlement to choose from diverse products offered at competitive prices. This aligns with the "Right to be Assured." This right guarantees consumers access to a wide array of goods and services at competitive prices, alongside assurances regarding product quality and standards. Marketers are therefore obligated to present a comprehensive selection of products in terms of quality, brand, and price.

OptionDescriptionRelevance
Right to SafetyProtection against hazardous products.Not directly relevant
Right to Seek RedressalRight to compensation for misrepresentation or defective goods.Not directly relevant
Right to be AssuredRight to quality, variety, and standards assurance.Correct
Right to Consumer EducationRight to knowledge and skills for informed consumerism.Not directly relevant

Consequently, the "Right to be Assured" is the accurate response, directly addressing the availability of product diversity and competitive pricing.

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