Set the backward direction (away from the wall) as positive. Coming in, the sphere translates at $v$ toward the wall while spinning at $\omega = v/r$ so that it rolls without slipping.
The wall is smooth and the hit is elastic, so only the horizontal velocity flips sign; the spin is untouched. Right after the bounce the centre moves backward at speed $v$, but the sphere is still spinning the way it did before, which now opposes backward rolling.
The cleanest bookkeeping is angular momentum about the point of contact with the floor, because the floor friction produces no torque there. Using $I_{cm} = \tfrac{2}{5}mr^2$ for a solid sphere:
Just after the bounce, translation ($+v$) and the old spin ($-v/r$) give\[L_i = m v r - \tfrac{2}{5}m v r = \tfrac{3}{5}m v r.\]When it finally rolls backward cleanly at speed $v'$ (with $\omega' = v'/r$),\[L_f = m v' r + \tfrac{2}{5}m v' r = \tfrac{7}{5}m v' r.\]Equating $L_i = L_f$:\[\tfrac{7}{5}m v' r = \tfrac{3}{5}m v r \;\Rightarrow\; v' = \frac{3v}{7}.\]\[\boxed{v' = \frac{3v}{7}}\]