The lateral surface area of a cone, denoted by \( A \), is calculated using the formula \( A = \pi r \ell \), where \( r \) represents the radius and \( \ell \) signifies the slant height. The slant height can be determined using the Pythagorean theorem as \( \ell = \sqrt{r^2 + h^2} \), with \( h \) being the cone's height. Differentiating \( A \) with respect to time \( t \) yields: \[ \frac{dA}{dt} = \pi \left( r \frac{d\ell}{dt} + \ell \frac{dr}{dt} \right) \]. Given the values \( r = 7 \), \( h = 24 \), \( \frac{dr}{dt} = 3 \), and \( \frac{dh}{dt} = -4 \), the rate of change of the lateral surface area, \( \frac{dA}{dt} \), is computed to be \( 54 \pi \, \text{cm}^2/\text{min} \).