Question:medium

The picture given below is the package of a perfume bottle:
package of a perfume bottle:

Identify the level of packaging of the box shown above:

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Primary packaging = direct contact; Secondary = external box; Transport = shipping container.
Updated On: Jan 13, 2026
  • Primary package
  • Secondary packaging
  • Transportation packaging
  • Both (A) and (B)
Show Solution

The Correct Option is B

Solution and Explanation

The image depicts a box containing the actual perfume bottle. This outer box, which does not directly contact the perfume, serves to protect the primary packaging and enhance the product's visual appeal.
This type of packaging is known as secondary packaging. The primary packaging is the perfume bottle itself.
- Transportation packaging is utilized for bulk shipments.
- Primary packaging directly contains the product.
Final Answer: (B) Secondary packaging
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