The presence of electron-withdrawing nitro (\( \text{NO}_2 \)) groups on the benzene ring of 2,4,6-trinitrochlorobenzene enhances its reactivity in nucleophilic substitution. These groups withdraw electron density from the ring, weakening the carbon-chlorine bond and promoting nucleophilic attack. Chlorobenzene, lacking these electron-withdrawing groups, exhibits lower reactivity in nucleophilic substitution.