Question

Explain 'Public Relations' as a tool of promotion used by companies to promote their products and services.

Hint:

$$\text{Advertising} = \text{Paying for space to say: ``Buy our product.''}$$ $$\text{Public Relations} = \text{Earning coverage so others say: ``This company is doing great things.''}$$ PR focuses on building long-term reputation and credibility rather than just driving immediate, short-term sales transactions.

Answer 1