Question:medium
Choose the advantages of market segmentation in marketing:
A. It enables you to frame and adopt separate policies to meet the needs of the different buyer groups
B. More efficient use of marketing resources
C. You can not use the advertising media effectively
D. It helps to pay proper attention to particular areas
Choose the advantages of market segmentation in marketing:
A. It enables you to frame and adopt separate policies to meet the needs of the different buyer groups
B. More efficient use of marketing resources
C. You can not use the advertising media effectively
D. It helps to pay proper attention to particular areas
A. It enables you to frame and adopt separate policies to meet the needs of the different buyer groups
B. More efficient use of marketing resources
C. You can not use the advertising media effectively
D. It helps to pay proper attention to particular areas
Show Hint
Segmentation helps businesses create tailored marketing strategies that resonate with specific customer needs, improving both efficiency and effectiveness.
Updated On: Feb 18, 2026
- A, B and D only
- A, B and C only
- A, B, C and D
- B, C and D only
Show Solution
The Correct Option is A
Solution and Explanation
Market segmentation allows companies to cater to diverse customer needs (A), optimize marketing resource allocation (B), and concentrate on specific market segments (D). It's important to note that segmentation doesn't preclude the effective utilization of advertising media (C).
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