Question:medium

A shopkeeper marks his goods 40% above cost price and then allows a discount of 10% on the marked price. What is his profit percentage?

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Recall the shortcut formula for combining two successive percentage changes instead of computing the marked price and selling price separately.
Updated On: Jul 8, 2026
  • 24%
  • 25%
  • 26%
  • 30%
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The Correct Option is C

Solution and Explanation

Step 1: Two successive percentage changes are applied to the cost price: a markup of $+40\%$ followed by a discount of $-10\%$.
Step 2: Net percentage change for two successive changes $a\%$ and $b\%$ is given by $a+b+\dfrac{ab}{100}$, with $a=+40,\ b=-10$.
Step 3: Net change $=40+(-10)+\dfrac{(40)(-10)}{100}=40-10-4=26$.
Step 4: Since the net change is positive, this represents a net profit of $26\%$.
\[\boxed{26\%}\]
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