List of top Mass Media Questions on Advertising asked in CUET (UG)

Identify the correct sequence of following stages in an advertising campaign:
(A) Brief to the client
(B) Promotion
(C) Media Planning
(D) Research
Choose the correct answer from the options given below:

Advertisement of a Tour and Travel agency, whose target audience is young adults, shall use which form of media to catch maximum eyeballs?

Who among these is known as the 'Father of Advertising'?