List of top Business Studies Questions on Business Environment and Strategic Management

Write any two consumer rights.

Match the items in Column A with the appropriate items in Column B:

Column A
a) Interest rate
b) Divisional structure
c) Job rotation
d) Controlling
e) Services
f) Culture

Column B
i) Product Specialization
ii) Management function
iii) Economic environment
iv) On-the-job training
v) Social environment
vi) Intangible

State any two objectives of pricing.

Neerja Confectioneries Ltd. provides its customers world class services along with their authentic home made cookies and cakes, made after taking into consideration the tastes and preferences of customers. It also pack its products in environment friendly disposables. Identify the marketing philosophy adopted by Neerja Confectioneries Ltd.