Question:medium

Which one of the following attributes of the innovation is perceived by the members of social system is negatively related to its rate of adoption?

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Four out of the five attributes of an innovation are positively related to adoption. Only Complexity has a negative relationship, as harder-to-use ideas are adopted more slowly.
Updated On: Aug 5, 2026
  • Complexity
  • Compatibility
  • Trialability
  • Observability
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The Correct Option is A

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