Step 1: Read the name PVC.
PVC stands for polyvinyl chloride, so the monomer must be vinyl chloride.
Step 2: Draw vinyl chloride.
The vinyl group is $\text{CH}_2\text{=CH-}$, and with a chlorine it becomes $\text{CH}_2\text{=CH-Cl}$.
Step 3: Match the structure.
The option showing $\text{CH}_2\text{=CH-Cl}$ is the right monomer, which is option 1.
\[ \boxed{\text{CH}_2\text{=CH-Cl (Option 1)}} \]