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Raj and his partner Ram are dealing in a Garment business. They are planning to enter into e-marketing. Explain the attributes of e-marketing to them.
Raj and his partner Ram are dealing in a Garment business. They are planning to enter into e-marketing. Explain the attributes of e-marketing to them.
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E-marketing helps businesses grow faster with lower cost and better targeting.
Updated On: Mar 27, 2026
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Solution and Explanation
Topic: E-Marketing Attributes
Step 1: Understanding the Question:
Guide two business partners on the core features and benefits of marketing their clothes online.
Step 2: Detailed Explanation:
Attributes include:
1. Global Reach: Unlike their physical shop, e-marketing allows them to show garments to customers worldwide.
2. Personalization: They can send targeted ads to people specifically interested in "Garments" or "Fashion."
3. Interactivity: Customers can leave reviews, ask questions, and interact with the brand on social media.
4. Cost-Effectiveness: Online ads are often cheaper than printing physical banners or pamphlets.
5. Measurability: They can see exactly how many people clicked on their ad and how many made a purchase.
Step 3: Final Answer:
Raj and Ram should focus on the global reach, targeted nature, and high measurability of e-marketing to grow their garment business.
Step 1: Understanding the Question:
Guide two business partners on the core features and benefits of marketing their clothes online.
Step 2: Detailed Explanation:
Attributes include:
1. Global Reach: Unlike their physical shop, e-marketing allows them to show garments to customers worldwide.
2. Personalization: They can send targeted ads to people specifically interested in "Garments" or "Fashion."
3. Interactivity: Customers can leave reviews, ask questions, and interact with the brand on social media.
4. Cost-Effectiveness: Online ads are often cheaper than printing physical banners or pamphlets.
5. Measurability: They can see exactly how many people clicked on their ad and how many made a purchase.
Step 3: Final Answer:
Raj and Ram should focus on the global reach, targeted nature, and high measurability of e-marketing to grow their garment business.
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