(i) Growth opportunities: Companies with lucrative investment prospects may retain earnings for expansion rather than distributing dividends. High-growth firms typically pay lower dividends. (ii) Cash flow position: A weak cash flow can limit dividend payments, even with high profits. Dividends are contingent on liquidity, not solely on profitability. (iii) Shareholders’ preference: Companies might distribute higher dividends if shareholders desire consistent income. Conversely, if shareholders favor capital gains, lower dividends may be declared with more earnings retained.