Step 1: Find the two relevant points.
From the graph, sales in $2023$ are $60$ lakh and in $2024$ are $75$ lakh.
Step 2: Understand the question.
We only need the plain difference, not a percent, since it asks by how much sales increased.
Step 3: Subtract the earlier from the later.
\[ 75 - 60 = 15 \]
Step 4: Attach the units.
The figures are in lakh, so the increase is $15$ lakh.
Step 5: Quick sanity check.
$75$ is clearly bigger than $60$, and a $15$ lakh jump fits the upward trend of the line.
Step 6: State the answer.
Sales rose by $15$ lakh from $2023$ to $2024$. \[ \boxed{15 \text{ lakh}} \]