Question:medium

Arrange the following steps of communication process as per DAGMAR model in proper sequence:
A. Attitude
B. Action
C. Aware
D. Unaware
E. Comprehension and Image

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Logic Tip: DAGMAR moves from Unawareness → Awareness → Understanding → Attitude → Action.

Updated On: May 29, 2026

A, B, C, D, E
E, D, C, B, A
D, C, E, A, B
C, D, E, B, A

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The Correct Option is C

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Top Questions on Advertising Effectiveness

Which of the following tests are often employed to measure advertising effectiveness?
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(B) Inquiry test
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Which of the following is a method for selecting and qualifying advertising goals and for using those goals to measure advertising performance?
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Assertion (A):
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Reason (R):
Manufacturer introduced various other products (surrogates) in the market with the same brand name (like sodas) to remind the target market of their original products.
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