Question:medium

A retail company notices a sudden decline in online sales during the last quarter. The data analytics team decides to investigate the underlying causes of this drop. They begin examining customer behaviour patterns, website traffic, and product return rates to identify factors contributing to the decline. Which type of data analytics is the team primarily using?

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Remember: Descriptive = What happened, Diagnostic = Why it happened, Predictive = What will happen, Prescriptive = What should be done.

Updated On: Apr 4, 2026

Descriptive Analytics
Diagnostic Analytics
Predictive Analytics
Prescriptive Analytics

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The Correct Option is B

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